Summary
Experience:
0 - 3 Years
Location:
Delhi/NCR
Compensation:
Rupees 1,50,000 - 2,00,000
Education:
UG - B.Sc - Any Specialization, Computers, Maths, Statistics,B.Tech/B.E. - Computers,BCA PG - M.Sc - Any Specialization, Computers, Maths, Statistics,MBA/PGDM - Any Specialization, Finance, Marketing,MCA - Computers
Industry Type:
Advertising/ PR/MR/Events
Role:
Business Analyst
Functional Area:
E-Commerce, Internet Technologies
Posted Date:
29 Jan
Desired Candidate Profile
Essential job profile for Strategist:
• Bid management includes:
o Ticket resolution using helpdesk tracking solution
o Review portfolio performance on a daily basis
o Perform ad hoc reporting as necessary to diagnose problems
o Generate full analysis for each relationship on a regular basis
o Determine optimization strategies and provide feedback on opportunities
o Provide daily updates on actions taken and insights
o Be available on IM client for communication
o Meet regularly with outsourcing liaison to discuss status of accounts
o Work within technology solution to optimize account performance
o Have expert-level understanding of management platform technology
Job Description
Job decription for Strategist-
• Perform daily portfolio analysis on client performance
• Identify opportunities for improvement and address them
• Perform maintenance functions in technology interface (adding keywords to strategies, changing strategy goals, creating new strategies, moving keywords between strategies, etc.)
• Ensure client account and/or campaign budgets are spent evenly and completely during the calendar or fiscal month as appropriate
• Ensure that client account and/or portfolio ROI goals are met, that sales are optimized, and that budget is not wasted on poorly performing terms
• Notify liaison on a daily basis as to actions taken in client accounts, expected result, and planned next steps, and results of previous days’ actions
• Identify optimization opportunities for liaison – ie. If a campaign is over-performing ROI target and is limited by the monthly budget, that budget be shifted to support efficient business
ONLY DELHI/NCR BASED CANDIDATES NEED TO APPLY
Keywords: SEM, digital marketing, online marketing
Company Profile
Solutions I Digitas is a leading marketing services and digital marketing agency, helping the world's biggest brands develop, engage and profit from building profitable relationships with their customers. The Agency pairs marketing, technology, creativity, imagination, analytics and media to ignite emotional bonds between people and brands.
Contact Details
Company Name:
Solutions Digitas
Website:
http://digitas.com
Executive Name:
Richa Rai
Address:
Solutions Digitas
3rd Floor, Chandra Bhawan
67-68 Nehru Place
NEW DELHI,Delhi,India 110019
Email Address:
richarai@solutions-intg.com
Telephone:
11-91-41607355
Reference ID:
Biz Strategist
No comments:
Post a Comment